Genius Sports, a leading sports technology and data company, has announced a new NFL-focused partnership with Reddit, the popular social news aggregation platform. Through this collaboration, live NFL scores and real-time stats will be integrated into NFL-specific subreddits, offering fans easy access to up-to-the-minute game information.
Powered by official NFL data provided by Genius Sports, the real-time stats and scores will enhance fan engagement on Reddit’s team-specific pages. The data deal, which runs through the 2027-28 season, was last renewed in July 2023, cementing Genius Sports’ role as the official data provider for the NFL.
This partnership follows Reddit’s broader collaboration with major sports leagues, including the NBA, MLB, PGA Tour, and Nascar, which was announced in July. By providing real-time NFL data, Reddit aims to create an immersive experience for fans, allowing them to follow live scores while participating in discussions around the games on its platform.
With this partnership, both Genius Sports and Reddit are working to deepen fan interaction and bring real-time game insights directly to the communities that thrive on Reddit’s social ecosystem.